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THE STRUGGLING PHILADELPHIA BOXER is scorned by his gym owner, patronized by a local loan shark and rebuffed by a shy 'plain Jane', until he has a shot to become the world heavyweight champion and succeeds. In the sequels, Rocky defends his title against various menacing and colorful opponents.
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ROCKY TM & © 1976-
Metro-Goldwyn-Mayer Studios Inc. All Rights Reserved.
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Following the story of a struggling boxer, Rocky was released in 1976 to near-universal praise, and won three Academy Awards for Best Picture, Best Director and Best Film Editing. Four sequels followed throughout the next 14 years, chronicling the underdog’s attempts at greatness while facing the toughest and deadliest boxers in the world. Thirty years later, the sixth and final franchise film, Rocky Balboa, was released in December 2006. Worldwide box office revenues for the first five Rocky films exceed $1 billion, making the franchise one of the most successful of all time.
As the greatest underdog story ever told, Rocky has become a true cultural icon and a symbol of hope and courage to generations of people worldwide.
Artwork for the Rocky franchise comprises the street-smart Philly Street art program, Rocky Classic: Pop Icon and Rocky Classic: The Man The Myth as well as photography, film selects and DVD/VHS box art.
Plus Licens represents MGM for merchandising and promotional rights to Rocky in the Nordic countries and Eastern Europe.
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